Filed under: Blogging, Branding, Business, Customers, Technology, Trends | Tags: Add new tag
For me, Social Media has a rebellious freedom that I find really attractive. Being part of the blogging world has given me an insight that has been pretty eye opening. Personal blogging aside [alot of ego involved there it seems] the more ‘technical’ big companies become [entering the blogosphere through smaller social media companies] the more I think the original rebellious freedom part dissipates….
It may be that as a consumer I am skeptical that this is another platform to gain access to my thoughts and manipulate their PR using a customer base. Lets be real here, the broader corporate market cannot even use the basic media tools very well [there will always be work for smaller companies like us] so how the hell will they effectively use a blog? Raw, direct communication [would you trust that? Comments can be removed etc...mmmm..not sure I do]
Sure I probably sound cynical, and I am sure that there are the odd few that have a good customer connection strategy that will make it work BUT is that really something that the majority are thinking or can do? I just don’t want to see a flood of crap from big corporates entering the blogosphere as consumers. Lets try keep blogging real!
Posted by: Candice
